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Unit I: Making Meaning with Multimedia
Week 1: The Stakes of Multimedia Scholarship
Monday, August 27
Introduction to the course; screening and discussion
The Five Obstructions (Leth & von Trier 2003) 90 min.
Wednesday, August 29
Introduction to IML labs: meet in IML Blue Lab
Week 2: Lab Basics: Second Life
Monday, September 3
No class: Labor Day Holiday
Wednesday, September 5
Lab: Second Life introduced
Week 3: Technological Determinism to Calm Technology
Monday, September 10
Daniel Chandler, “Technological or Media Determinism”
Wednesday, September 12
Lab
Week 4: Signs and Meaning
Monday, September 17
Sturken & Cartwright, “Images, Power and Politics” (1-44)
Wednesday, September 19
Lab
Week 5: Multimedia Genre: Documentary
Monday, September 24
Sturken & Cartwright, “Viewers Make Meaning” (45-71)
Wednesday, September 26
Lab
Week 6: Multimedia Genre: Essayistic
Monday, October 1
Sturken & Cartwright, “Spectatorship, Power and Knowledge” (72-107)
Laura Mulvey, “Visual Pleasure and Narrative Cinema”
Michel Foucault, “The Panopticon”
Wednesday, October 3
Lab
Extra Credit: Political Posters and Social Change
Exhibition of political posters at the Annenberg School for Communication Second Floor Gallery. Show opens Tuesday, October 2, at 5:00 p.m.
Week 7: Multimedia Genre: Argumentative
Monday, October 8
Sturken & Cartwright, “Reproduction and Visual Technologies” (109-149)
Walter Benjamin, “The Work of Art in the Age of Mechanical Reproduction”
Screening: An Inconvenient Truth (Guggenheim 2006), 100 min.
Wednesday, October 10
Lab
Week 8: Multimedia Genres: Narrative / Game
Monday, October 15
Sturken & Cartwright, “Scientific Looking; Looking at Science” (279-313)
Henry Jenkins, “Game Design as Narrative Architecture”
Wednesday, October 17
Lab
Unit II: Multimedia Scholarship and Participatory Culture
Week 9: The Medium Is the Massage
Monday, October 22
McLuhan, The Medium Is the Massage
Screening: Videodrome (Cronenberg 1983), 87 min.
Wednesday, October 24
Lab
Week 10: Networked Publics
Monday, October 29
Sturken & Cartwright, “The Mass Media and the Public Sphere” (151-187)
Wednesday, October 31
Lab
Week 11: Postmodernism
Monday, November 5
Sturken & Cartwright, “Postmodernism and Popular Culture” (237-277)
Fredric Jameson, “Postmodernism, or the Cultural Logic of Late Capitalism” (I and IV)
Wednesday, November 7
Lab
Week 12: Advertising
Monday, November 12
Sturken & Cartwright, “Consumer Culture and the Manufacturing of Desire” (189-235)
Wednesday, November 14
Lab
Week 13: Globalization
Monday, November 19
Sturken & Cartwright, “The Global Flow of Visual Culture” (315-346)
Screening: Beautiful World (Mieke Gerritzen 2006), 20 min
Wednesday, November 21
Lab
Week 14: Network Culture
Monday, November 26
Yochai Benkler, The Wealth of Networks Chapter 1 (1-31)
Lawrence Lessig, Free Culture “Introduction” and “Piracy” (pp 17-29; 30-93)
Suggested reading: Aoki, Boyle & Jenkins, Bound by Law
Wednesday, November 28
Lab
Week 15: Project Critiques
Monday, December 3
Final project presentations and critiques
Wednesday, December 5
Final project presentations and critiques
Friday, December 7
Final projects due, 5:00 p.m.
Final exam period:
Wednesday,
December 19, 11:00 a.m. - 1:00 p.m.
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